Click here to view the IECSC Florida Show Program:
Exhibitor Prospectus
Separate Fee is required. Please click here to view pricing.
In the best of times, it's a competitive industry. Factor in a difficult economy and shrinking discretionary dollars and you have a recipe for disaster. To help you survive a turbulent economy, IECSC presents a series of advanced education workshops focused on topics ranging from business survival strategies to marketing and aesthetic treatments to finishing touches.

Saturday, November 6

AW103: Makeunders, Makeovers and Makeup
2:30pm-5:30pm
  • NOREEN YOUNG • Makeup Artist, Author, TV and Print Beauty Reporter - Irresistable Beauty
Making up a clients face is more than what you think they need. It's a blend of what you professionally recommend, what they want and, in the end, what they really need. Most clients don't want a beauty buffet all over their face. One person's idea of a makeover may be very different from yours. Let us explore the facts on what is a make-under, a makeover and show and tell with makeup. This class is fast paced,interactive and fun. Come curious, leave inspired! Drawing for three door prizes and lucky surprises.
AW101: Four Cornerstones of Spa Success
2:30pm-5:30pm
What do you get when you mix a demanding clientele, diverse staff, numerous vendors and a lot of high expectations? A spa! Spas are complex businesses that are challenging to operate successfully in any economy. We'll isolate the four most important factors in spa success, Finances, Marketing, Human Resources and Operations Infrastructure, and review the main elements of each pillar in this jam-packed session. If your spa business is not performing as expected, we'll help you to quickly identify areas which may require some renovation, and develop a plan to increase profitability.

Sunday, November 7

AW105: Chakralicous & Feeding Your Inner Rainbow Color-Filled Products for Spa & Home Care
2:30pm-5:30pm
The colors in nature's rainbow are the same colors in your Inner rainbow - the Chakra system. Design a series of 7 color themes to bring clients in for weekly Chakralicious treatments. When you are full of color you have energy, vitality, creativity, and passion for life. Discover Linda's secrets to feeding yourself with color from nature and how to incorporate simple and effective offerings for your clients that they will love. Linda will demo how to select and make Chakralicious recipes for beauty and balance. Learn: - About the Chakra system and why maintaining balance is crucial for your well-being - How to make an Aroma Bar so your clients can make Aroma Sachets - Unique recipes for Spa Elixirs and Gemstone Mojitos (non-alcoholic recipe) - How to dowse with a pendulum to test products - Demo of a mini-healing treatments including gemstones and aromatherapy
AW106: Low Cost, High Impact Marketing!
2:30pm-5:30pm
Stop wasting time and money on advertising that doesnít work! Now is the time to take control of your marketing planning. Learn how to build FREE and LOW COST marketing campaigns that drive people to your business and keep them coming back for years. In this interactive class, you will understand the impact that emotions have on your customers and learn how to build upon that connection. You will learn how to position your business to get media exposure, differentiate from your competition and encourage your word of mouth advertising! You deserve to make your marketing work for you! This class offers real life resources and tools from two dynamic spa and salon owners! ISM is the Five Star Spa Management firm. With a Spa Academy and certification programs, our properties and people consistently deliver optimal spa experiences. ISM is the Spa Management firm for Marriott's Autograph, Kessler Collection of Hotels as well as multiple resort properties throughout the Americas.
AW104: Natural Detox System ñ Liver and Colon Cleanse for Healthy Skin From the Inside Out
2:30pm-5:30pm
This interactive class will start with special movements, breathing exercises, and opening of the chakras. You will learn how to clean the liver, colon and blood to prevent allergies and overtoxicity which cause acne and many other conditions. Learn how to rid the body from candida, parasites and yeast. During the lecture, we will talk about beneficial herbs, enzymes, probiotics and try foods and teas that you must consume to have clear skin, stay in good health, maintain a good weight and feel great. We will focus on treating acne throughout the lecture, so that you will be able to help yourself and your client. You will learn valuable techniques for skin analysis, skin-mapping, and how to diagnose which internal organ is causing acne by analyzing the client's face. This is a live demonstration and an advanced, in-depth class which covers many topics for internal and external detox. This workshop class is intended for professionals, and all levels are welcome. A certificate of attendance is provided to all attendees.