Join us for this look at the varied faces of spa industry recovery, based on research conducted during the first quarter of the year. Which has the most impact on recovery – geographic location, or business strategy? How are spa-goers retail buying habits changing? Which spa services are driving the most demand? Has rampant discounting destroyed pricing power? Who is "making their own weather" and defying the odds to grow during the downturn? Join us for a frank look at our industry's often-wrenching evolution, and a glimpse of the post-recession future. A "can't miss" for anyone who wants to improve results in the second half of 2010.

Learn how important data collection, analysis and reporting are to your spa's profitability. Explore proven factors that result in a positive impact to the bottom line, including design strategies and treatment room utilization, scheduling software, treatment mix and staff development.

Not all spa services are created equal. Profitable spa services have to be designed, well thought out, and marketed effectively in order to create consistent productivity and profitability. • Learn what services are leading the trends within the industry • Discover what services make money and which ones don't • Tap into services that boost gift card sales • Learn how to effectively market your spa services to your community

This seminar will educate attendees on the untapped potential of low cost wellness treatments. World-renown educator Anne Bramham and luxury spa director Ann Moloney Brown will share their strategies for developing and implementing transformational holistic treatments in a spa environment. The session explores how a smart all natural wellness program will naturally increase both retail volume and loyal guests who return again and again.

Do your employees drive you crazy? Are you constantly putting out fires? Stop the madness. This class breaks down the basic reasons why your current employees act the way they do, what you can do about it, and how you can start attracting the RIGHT employees for your spa. Employees are the biggest wild card and attracting the right ones takes work and effort. Learn how to attract the right employees, keep them motivated, and reduce your turnover forever.

Compensation plans for service providers continue to evolve; have you made the leap from the 70's-style to the plans of today? Comprehensive and sophisticated concepts from the business world are being steadily introduced into the beauty business, and are driving behaviors that create both sales and profit. Create a win-win compensation plan and control this single biggest expense on your income statement.

Is your online local internet marketing sucking wind or non-existent? Are you not getting the results from your seo or ppc efforts? Come and listen to straight talk and real world, proven internet marketing muscle from the internet marketing expert: you will learn the most valuable local online search marketing secrets. How to dominate the first page of google and use social media sites and web 2.0 properties to predictably deliver you more clients, more often, spending more and referring more… Whoever dominates their local area for what they do makes all the money… period. Make sure that is you. All worksheets and checklists provided.

Over 1.3 million people visit a salon or spa weekly. Reality is, over 1 million people come out of their chosen salon or spa with an infection, anything from an irritating itch to a full blown infection which could potentially lead to death. With infection control being in the forefront of the industry, why are so many people still picking up infections in salons and spas? Learn if clean is really clean in this one hour seminar on how to break the chain of infection and help prevent the spread of infections in a salon/spa environment.