Barry Eichner is a Philadelphia based salon, spa and medical spa industry expert. With more than two decades of experience in these industries, he was a Vice President with a chain of medical spas and has been consulting, writing, speaking and educating in the beauty industry since 2011. His passion is to help beauty based businesses thrive by sharing his vast knowledge of sales, operational efficiencies and digital marketing strategy. His writing has been published in local, regional and national publications. Barry is a graduate of the Sutliff College of Business At Bloomsburg University with a B.S. in Business Administration and a specialization in Marketing.